Beirut, Lebanon / March 31, 2023
Lebanese ready-to-wear label Beyt Ahlam celebrated the release of their second capsule collection ‘90 Seconds to Midnight,’ holding a launch event at their boutique in Saifi Village, Beirut. An explicit reaction to the volatile reality in Lebanon and the world at large, the 5-piece streetwear collection exclusively utilizes black and white fabrics, accents, and detailings.
The collection explores the fundamental question that, ‘as we fight for the security of our dreams within the uncertainty of our time, do we submit to the darkness, or open our eyes and fight together in the light?’
On January 24th, 2023 the Bulletin of Atomic Scientists advanced humanity’s metaphorical Doomsday Clock to 90 seconds to midnight - the closest to midnight the clock has ever been. Although figurative, this gesture recognizes the feelings and realities facing humanity as we struggle to build a sustainable world.
‘90 Seconds to Midnight’ is a recognition of this moment and an exploration of polarities: light and dark, color and the absence of color – the journey to find balance and alignment in an unstable world.
